By Abigail Brandwein
Streaming services, such as Netflix, Hulu, or HBO Max, used to be marketed as simple, even cheaper ways of accessing your favorite movies or television shows. While cable was still popular, streaming services contested its value by offering on-demand options. Today, as major platforms raise their subscription prices, many users are finding themselves paying more than ever – sometimes even still while watching ads.
In 2011, Netflix launched its streaming service for the first time. Previously a DVD distributor, the platform expanded to create a space where users could watch what they wanted, when they wanted. The platform was, at the time, a great alternative to cable, which charged up to $61 monthly. In 2011, a full Netflix subscription cost $8, therefore combatting steep prices of different television providers. Other services, such as Hulu or HBO Max, started free with ads, and grew to match Netflix’s $8 price.
Due to inflation, cable prices have since reached an average of slightly over $100 per household, but streaming service prices have skyrocketed. According to the LA Times, Over a quarter of Americans report paying over $70 for TV bundles or individual channels, and as many people shift away from cable television, those prices are only going to rise. While the rise in cable prices has only been about $40, streaming service prices have grown over $60, whilst offering limited options and sometimes including ads.
“I think, today, you have to pay for multiple channels, because each one releases different shows. It’s impossible to have one space with every show you want,” says Riley Hein, a senior at Irvington High School. “And on top of that, you still have to rent certain movies”.
Many people believe that ad-supported plans for these channels are a good bargain, but as prices increase, the benefit shrinks. Even on cheaper plans, viewers today are paying significantly more than they used to for the experience of watching ads alongside content. That leads many people to feel like they’re paying more for worse-quality television, especially compared to days when ad-free streaming was the norm.
Comments are closed.